Job Title: Digital Marketing Executive

Location: Accra
Employment Type: Full-Time
Company: Digicraft Ghana

About Digicraft Ghana

Digicraft Ghana is a leading creative and digital solutions company specializing in marketing, branding, and content strategy. We cultivate a dynamic and collaborative work environment that encourages innovation, creativity, and results-driven performance to help brands connect meaningfully with their audiences.

Job Summary

Digicraft Ghana is seeking a results-oriented and proactive Digital Marketing Executive to plan, execute, and optimize multi-channel marketing strategies. The ideal candidate will combine creativity with analytical thinking to drive brand visibility, engagement, and lead generation across digital platforms.

Key Responsibilities

• Develop and implement effective multi-channel digital marketing campaigns, including social media, email, SEO, SEM, and content marketing.
• Monitor, analyze, and report on the performance of campaigns using digital analytics tools to optimize results.
• Collaborate with creative, content, and design teams to produce engaging marketing materials.
• Manage social media platforms, website content, and digital advertising campaigns.
• Identify trends and opportunities to enhance brand presence and digital engagement.
• Support lead generation initiatives and customer acquisition strategies.
• Maintain consistency of brand messaging across all digital channels.
• Stay updated on digital marketing trends, tools, and best practices to ensure innovation in campaigns.

Qualifications & Experience

• Minimum of 3+ years of experience in digital marketing or a similar role.
• Proven experience building and executing successful multi-channel marketing strategies.
• Strong communication, interpersonal, and project management skills.
• Proficiency with digital marketing tools and platforms (Google Analytics, SEO/SEM tools, social media management, email marketing software).
• Strong analytical and problem-solving skills.

Skills & Competencies

• Creative thinking with a focus on results-driven marketing.
• Excellent written and verbal communication skills.
• Ability to manage multiple campaigns and projects simultaneously.
• Strong collaboration skills and the ability to work effectively in a team.
• Detail-oriented and proactive with the ability to meet deadlines.

Application Deadline

26 April 2026

How to Apply

Click the “APPLY FOR THIS JOB” button below to submit your application.