Job Title: Content Creator / Social Media Officer

Department: Marketing & Communications Directorate
Employment Type: Full-Time
Duty Station: Hybrid (Remote & On-site – AbtonCrafters HQ, 8th Floor, One Airport Square, Airport City, Accra, Ghana)
Application Deadline: 28 February 2026

About AbtonCrafters

AbtonCrafters is a dynamic travel and experiences brand dedicated to curating memorable trips and immersive adventures. We connect people to culture, exploration, and authentic experiences through thoughtfully crafted journeys. Our team thrives on creativity, storytelling, and innovation, and we are committed to building a vibrant community of travelers both online and offline.

Role Summary

AbtonCrafters is seeking a creative, highly driven Content Creator / Social Media Officer to lead daily content creation and digital engagement efforts.

In this role, you will bring AbtonCrafters’ trips and experiences to life through compelling visuals, engaging storytelling, and strategic social media management. You will shape our digital voice, grow our online community, and strengthen our brand presence across platforms.

Key Responsibilities

• Create high-quality, engaging content (videos, reels, photos, graphics, captions) for social media platforms.

• Plan and execute a consistent content calendar aligned with marketing campaigns and travel schedules.

• Manage and grow AbtonCrafters’ social media pages through daily posting and active community engagement.

• Capture live content during trips, events, and experiences.

• Develop creative storytelling concepts that highlight destinations, clients, and brand experiences.

• Monitor trends and adapt content strategies to increase reach and engagement.

• Track performance metrics and provide regular reports with actionable insights.

• Collaborate with the Marketing & Communications team to execute digital campaigns.

• Maintain brand consistency across all platforms.

Qualifications & Requirements

• A strong portfolio of previous content work (video, photography, social media campaigns, etc.) is more important than a formal degree.

• Proven ability to create engaging visual and written content.

• Prior experience managing brand pages is a strong plus.

• Proficiency in content creation tools (e.g., Canva, CapCut, Adobe Creative Suite, or similar).

• Strong understanding of Instagram, TikTok, Facebook, and other relevant platforms.

• Excellent storytelling and communication skills.

• Ability to work independently and meet deadlines.

• Passion for travel, culture, and lifestyle content is an advantage.

What We Offer

• Opportunity to work with a fast-growing travel brand.

• Hybrid work flexibility.

• Creative freedom to shape brand storytelling.

• Dynamic and collaborative work environment.

How to Apply

Interested candidates should submit:

• CV

• Cover Letter

Subject Line: Content Creator and Social Media Officer Application

Applications close on 28 February 2026.