Digital Marketing & Communications Officer at Esoko
Full Time Job @Ghana Careers 4 posted 1 week ago in Agriculture & Forestry , in Media & Communications Share this jobJob Detail
- Job ID 59976
- Career Level Officer
- Experience 5 Years
- Gender Any
- Qualifications Bachelor's Degree
Job Description
Digital Marketing & Communications Officer
Location: Accra, Ghana
Employment Type: Full-Time
Application Deadline: 26 June 2026
About Esoko
Esoko is a leading Agritech and digital solutions company leveraging technology, innovation, and data-driven solutions to improve market access, enhance productivity, create economic opportunities, and strengthen livelihoods across Africa.
For over a decade, we have partnered with governments, development organizations, agribusinesses, and private sector institutions to deliver impactful digital solutions that transform lives and create sustainable growth opportunities.
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We are seeking a dynamic, creative, and results-oriented Digital Marketing & Communications Officer to join our team in Accra. This is an exciting opportunity for a communications professional who is passionate about storytelling, digital engagement, brand building, and creating meaningful impact through innovative marketing strategies.
At Esoko, we foster a collaborative, inclusive, and innovative work environment where talented professionals can grow, contribute, and make a difference.
Position Summary
The Digital Marketing & Communications Officer will lead the development and execution of digital marketing, branding, and communications initiatives that strengthen Esoko’s visibility, enhance stakeholder engagement, and support business growth.
The successful candidate will create compelling content, manage digital campaigns, oversee corporate communications activities, and ensure consistent brand positioning across all platforms and audiences.
Key Responsibilities
Digital Marketing & Brand Management
- Develop and execute comprehensive digital marketing strategies aligned with organizational goals and business objectives.
- Plan, implement, monitor, and optimize multi-channel digital marketing campaigns.
- Drive brand awareness, audience engagement, customer acquisition, and lead-generation initiatives.
- Ensure consistency of brand messaging, visual identity, and corporate positioning across all communication platforms.
- Identify and leverage emerging digital marketing trends, technologies, and best practices to improve campaign performance and brand visibility.
- Collaborate with internal teams to develop innovative marketing initiatives that support product promotion and business growth.
- Monitor and evaluate campaign performance, providing data-driven recommendations for continuous improvement.
Content Development & Corporate Communications
- Develop, edit, and manage engaging content for websites, blogs, newsletters, social media platforms, reports, marketing campaigns, and promotional materials.
- Create compelling communication materials that effectively showcase Esoko’s products, services, projects, partnerships, and impact stories.
- Draft and coordinate internal and external communications, including press releases, announcements, media content, and stakeholder updates.
- Support thought leadership initiatives and contribute to strengthening Esoko’s corporate reputation and visibility.
- Maintain content calendars and ensure timely delivery of communication materials across all channels.
Social Media Management & Audience Engagement
- Manage and grow Esoko’s social media presence across key digital platforms.
- Develop audience-focused campaigns that increase engagement, reach, and brand visibility.
- Monitor online conversations and engage with stakeholders in a professional and timely manner.
- Track social media performance and recommend strategies to improve results.
Website & Digital Presence Management
- Update and maintain website content to ensure relevance, accuracy, and consistency.
- Support search engine optimization (SEO) initiatives to improve website visibility and performance.
- Ensure all digital platforms align with Esoko’s brand standards and communication objectives.
Educational Requirements
Bachelor’s Degree in any of the following disciplines:
- Marketing
- Communications
- Public Relations
- Journalism
- Digital Media
- Graphic Design
- Business Administration
- Or a related discipline
Professional Experience
- Minimum of three (3) to five (5) years of progressive experience in digital marketing, communications, branding, content development, or related fields.
- Demonstrated experience managing digital marketing campaigns from concept development through execution and performance evaluation.
- Experience within technology, innovation, Agritech, development, or social impact sectors will be highly advantageous.
- Previous experience working with NGOs, donor-funded projects, development organizations, or international institutions will be considered an advantage.
Technical Skills & Tools
The ideal candidate should possess strong working knowledge of the following:
Creative & Design Tools
- Canva Pro
- Adobe Creative Suite, including:
- Photoshop
- Illustrator
- InDesign
Digital Marketing Platforms
- Google Ads
- Meta Business Suite
- Mailchimp
- HubSpot
- Other marketing automation platforms
Social Media Management Tools
- Hootsuite
- Buffer
- Sprout Social
- Other content scheduling and engagement tools
Analytics & SEO Tools
- Google Analytics
- Google Search Console
- SEMrush
- Ahrefs
- Other digital performance measurement tools
Website Management
- WordPress
- Content Management Systems (CMS)
Additional Advantage
- Video production, editing, and digital storytelling skills.
Core Competencies
- Excellent written and verbal communication skills.
- Strong storytelling and content creation abilities.
- Creative thinking and problem-solving skills.
- Strong project management and organizational capabilities.
- Ability to manage multiple priorities and meet deadlines.
- Strong analytical skills with a data-driven approach to decision-making.
- Ability to work independently and collaboratively within multidisciplinary teams.
Application Requirements
Interested candidates must submit the following:
- A detailed Curriculum Vitae (CV) not exceeding four (4) pages.
- A Cover Letter (maximum one (1) page) outlining your suitability for the role and your vision for strengthening Esoko’s brand and communications.
- A Portfolio showcasing relevant marketing campaigns, content development projects, graphic design work, social media management, branding initiatives, or related assignments.
How to Apply
Apply online by clicking on the Application button.
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